It's Happening: Pokémon Pitch Black Drops This Friday
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If you've had your alarm set for weeks, this is the one you've been waiting for. Pokémon Pitch Black hits our shelves at 9am Friday 17th July, and honestly? We're just as hyped as you are.

The Darkest Set Yet
Pitch Black brings a moodier, more intense side of the Pokémon universe to life. New mechanics, new art styles, and a roster of cards that collectors and players alike have been talking about since the first previews dropped. If you've been chasing the leaks and the spoiler threads, you already know this set is something special.
Staggered Stock, So Everyone Gets a Shot
We know how release day can go. One person walks out with a trolley full of boxes and everyone else is left staring at empty shelves. Not this time.
We're staggering our Elite Trainer Boxes and Booster stock across the launch, so there'll be product going out in waves rather than one big dump at opening. That means whether you're first through the door at 9am or popping in on your lunch break, there's a genuine chance to grab what you're after.

Where to Find It
Pitch Black launches simultaneously in both of our stores:
- SNAPS Bridport — doors open, stock ready, 10am sharp
- SNAPS Axminster — 9am, same energy
Get there early for the best pick of ETBs, but don't panic if you can't make the opening rush. With stock rolling out in stages throughout the day, there's more than one window to get involved. Also check out the TCG collection here on SNAPS
A Note From Us to You
We've built SNAPS around the idea that the trading card community deserves better than scalpers and empty shelves. Staggering this release is our way of trying to make launch day feel less like a scramble and more like what it should be: a celebration of a set we're genuinely excited about.
See you in the shop!
Pokémon Pitch Black: in stores from 9am, Friday 17th July, at SNAPS Bridport and SNAPS Axminster.